Zeekr Unveils Next-Generation Innovations at CES 2025

Zeekr Australia is thrilled to announce that the ZEEKR X – the small pure electric cross SUV – has become the first premium Chinese electric vehicle to both receive a high safety score from

ANCAP,

placing it into the top three overall safety performers for 2024. This accolade highlights ZEEKR’s commitment to premium safety and innovation, positioning the ZEEKR X as a standout in a competitive automotive landscape.

The ANCAP ratings are based on a comprehensive assessment of safety performance protocols. The ZEEKR X achieved an impressive overall weighted score of 87.4%, securing its position as the third highest-rated vehicle of the year. The vehicle demonstrated robust capabilities across all safety categories, including Adult Occupant Protection, Child Occupant Protection, Vulnerable Road User Protection, and Safety Assist.

Las Vegas, January 6, 2025

— At the heart of CES 2025, Zeekr has announced a series of transformative initiatives and technological advancements set to redefine the future of sustainable and intelligent transportation.

Zeekr X: Safety at the core

Safety is fundamental to Zeekr’s design philosophy, and the ZEEKR X exemplifies this ethos. Its innovative safety features are built on cutting-edge engineering, ensuring the highest protection for occupants and other road users alike.

Advanced Structural Integrity:

The ZEEKR X features a body structure with torsional stiffness rated at 30,100 Nm/deg, enhancing overall performance and occupant protection.
Incorporating 73% high-strength, ultra-high-strength, and hot-formed steel, the vehicle minimises impact forces during collisions.

Comprehensive Airbag System:

The 7-airbag system includes front, side, and curtain airbags, along with a front-centre airbag to reduce the risk of passenger collision.
The innovative FOX airbag design ensures complete head protection.

Enhanced Safety Technologies:

The ZEEKR X is equipped with Zeekr AD (Assisted Driving), which integrates 5 cameras, 5 radars, and 12 ultrasonic sensors for intelligent safety and convenience.
Features like Forward Collision Mitigation, Evasive Maneuver Assist, and Adaptive Cruise Control provide unparalleled driver support.

Battery Protection:

An 8-grid side sill structure safeguards the high-voltage battery, capable of withstanding impacts of up to 65 tons without deformation.

Driver and Passenger Protection Innovations:

Crash Lock Tongue (CLT) seatbelt buckles, two-way pre-tensioners, and ISOFIX mounts ensure maximum restraint effectiveness.

A Milestone for Zeekr in Australia

As a newcomer to the Australian market, Zeekr’s debut has already made a strong impression. The ZEEKR X stands as the first premium Chinese electric vehicle to achieve such a high safety rating from ANCAP, highlighting its industry-leading design and engineering.

The ZEEKR X has proven that sustainability, premium technology, and safety can coexist seamlessly, setting a benchmark for luxury electric vehicles in Australia.

This prestigious recognition by ANCAP underscores Zeekr’s mission to deliver premium electric vehicles that surpass expectations in safety, sustainability, and intelligent European-inspired design.

Global Acclaim: Euro NCAP Best in Class

Beyond its success in Australia, the ZEEKR X has also been honoured globally. On 16 January 2025, ZEEKR X was named Euro NCAP’s Best in Class Award winner for Small SUVs and Pure Electric Vehicles.

The ZEEKR X’s innovative features, such as its Autonomous Emergency Braking (AEB) system and 720-degree safety body structure, solidified its position as one of the safest vehicles in the world. Additionally, the ZEEKR X demonstrated its ability to maintain occupant safety even in extreme conditions, such as submersion in water.